Prada launches Timecapsule NFT collection and Web3 community — Retail Technology Innovation Hub


From June 2, customers in Australia, Austria, Belgium, Brazil, Canada, Mainland China, Denmark, Finland, France, Germany, Greece, Hong Kong SAR, Ireland, Italy, Japan, Luxembourg, Monaco, Netherlands, New Zealand, Norway, Portugal, Republic of Korea, Singapore, Spain, Sweden, Switzerland, Taiwan, Turkey, United Arab Emirates, United Kingdom and United States will have the opportunity to become the first owners of Prada NFT.

They can do this by purchasing a Timecapsule product which also sees NFTs offered in a second phase for those who purchased the Timecapsule, dating back to the first launch in December 2019.

A unique shirt designed in collaboration with artist Cassius Hirst, son of Damien Hirst, will be on sale in the latest Timecapsule drop.

This collaboration follows Cass x Prada, Hirst’s interpretation of the recently launched Prada America’s Cup sneaker.

The t-shirt features Hirst’s iconic masks and brain scan designs.

The NFT includes the serial number of the deposit and the numbering of each physical item in order to have an exact match.

NFT owners are then offered exclusive perks and experiences as well as access to future drops.

Prada Timecapsule NFTs are issued on the Ethereum blockchain. The drop is facilitated by leveraging the Aura Blockchain consortium’s NFT solution and technology.

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